





Steven James Ferris
Executive Coach
& Motivational Speaker
Welcome to my site! I'm Steven James Ferris, Executive Coach and Motivational Speaker dedicated to empowering business leaders to navigate their professional journeys with courage and authenticity. With over 20 years of experience as a former Royal Air officer and director in a FTSE Top 50 Company, I understand the responsibilities, conflicts and challenges of senior leadership positions.
I'm here to help you and your team stay focused and achieve your goals while leading with integrity.
It’s fascinating how even the most experienced professionals can sometimes lose focus when confronted with changes in business. I’m excited to step in and help navigate these challenges, bringing fresh perspectives and solutions to the table. Together, we can not only overcome obstacles but also thrive in the face of change. Let’s seize this opportunity for growth innovation!
Unlock your potential with expert guidance! As a Fellow of The Chartered Management Institute with a PhD in Strategic Leadership, I’m here to help you navigate your journey towards success.
Click below to connect and start your path to achievement today!
Navigate the Path Ahead.

Introducing SJF Coaching
Leadership. Re-Inspired.
Mental Resilience
With extensive experience leading, managing and coaching high performance teams in big corporate and the British military, I also have personal lived experience of overcoming and helping others overcome adversity such as: serious injury via long term disciplined (and painful!) physical rehabilitation, stress related anxiety, insomnia, relationship problems and health issues. I therefore understand the importance of a leader's physical and mental resilience, and the impact this has on the performance of your team.
Assertiveness
It is one thing to be confident in one's own abilities,
but it's knowing how to apply this and when to act that counts.
My first rule in life is back yourself; if you don't, how do you expect anyone else to?
It's a mantra that I've applied my entire professional career.
It's been equally as important a mindset in the board room dealing with CEOs from FTSE top 50 companies as jumping from the tail ramp of a military jet aircraft at 25,000ft.
If you are experiencing a 'failure to launch' and struggling to make the changes
you know are required in your career or business, I can help you.
Empathy in Leadership
The 'magnetic north' of my professional moral compass has always pointed
towards an unwritten yet indelible duty of care for the people I lead.
To be authentic is to be vulnerable and I have worked with a
lot of leaders who struggle with both.
If you are at odds with a people problem, or want to better understand your team
please get in touch and let me help you navigate the path ahead.
Services
- POA
- POA